The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford - and then give it to them - you will achieve outstanding results. Filled with Brian Tracy's trademark wisdom, this indispensable gu..
Written by the world's leading business writers, journalists, and educators, opening with a specially commissioned introduction by Rosabeth Moss Kanter and containing over 165 essays, the Handbook has detailed coverage of key management topics and strategies across a wide range of themes.Each essay ..
The numbers are staggering: China spent $40 billion to host the 2008 Summer Olympic Games in Beijing and Russia spent $50 billion for the 2014 Sochi Winter Games. Brazil\'s total expenditures are thought to have been as much as $20 billion for the World Cup this summer and Qatar, which will be the s..
"I read this book with the excitement that the people of his day must have read John Maynard Keynes's General Theory. It is brilliant, thrilling and revolutionary." (George Monbiot). Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations o..
Sarah doesn't just sit at the table - she stands on it. She's full of inspiring advice about how to bounce back from failures, speak your truth, embrace your quirks, and have a lot more fun along the way.' Sheryl Sandberg, Facebook COO and Founder of Leanin.orgAs a child, Sarah Robb O'Hagan felt des..
Not everyone has a head for numbers, but if looking after them is part of your job, they're unavoidable.Get to grips with budgets will boost your confidence with numbers and help you do your job better and more easily.The book contains a quiz to assess strengths and weaknesses, step-by-step guidance..
In The Shifts and the Shocks, Martin Wolf - one of the world's most influential economic commentators and author of Why Globalization Works - presents his controversial and highly original analysis of the economic course of the last seven years. There have been many books that have sought to explain..
You might think you are a people person. But do you really treat others well? And how can you improve your dealings with those around you?Be prepared to have your world turned upside down and open your eyes to a whole new way of living and working.Through a series of entertaining stories, this aston..
If you only read one book on leadership this year, make it this one! Leadership experts David Pendleton and Adrian Furnham present an innovative model for leadership success in a turbulent world. When times are hard, leadership makes the greatest difference. This thoroughly updated second edition sh..
Stop doing busywork. Start doing your best work. Are you over-extended, over-distracted, and overwhelmed? Do you work at a breakneck pace all day, only to find that you haven't accomplished the most important things on your agenda when you leave the office? The world has changed and the way we work ..
Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and mus..
The bestselling co-author of the legendary The One Minute Manager and a former Twitter executive join forces to create the ultimate guide to creating powerful mentoring relationships.The past decade has seen the dramatic rise of a word now well known in corporate hallways: mentoring. But a new aware..
Ever since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand. In Phishing for Phools, Nobel Prize-winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that ..
For some people, making presentations of any type can be a trial; others relish the opportunity to speak to others, but are they really inspiring and engaging their audience with what they say, rather than catering to their own ego? In this book, Simon Maier offers an essential guide to the power of..
The book explores the central question facing humanity today: how can we best survive the ten great existential challenges that are now coming together to confront us? Besides describing these challenges from the latest scientific perspectives, it also outlines and integrates the solutions, both at ..
While we'd all like a quiet life, there are some situations that can't be ignored. In offices, workplace bullying is on the rise and discrimination is commonplace. Key customers are ever more demanding, won't take no for an answer and aren't afraid to tell you so.The book contains a quiz to assess s..
From bestselling author robert greene comes a new guide to the strategies of war that can help us gain mastery in the modern world. Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, "the concise 33 strategies of war" is a guide to the subtle soci..
The past twenty years saw unprecedented growth and stability followed by the worst financial crisis the industrialised world has ever witnessed. In the space of little more than a year what had been seen as the age of wisdom was viewed as the age of foolishness. Almost overnight, belief turned into ..
Finally, a book that proves there's a new way of having a career, whether you are in a job, unemployed, or retired. Why have one boring job-for-life when you can have several cool jobs-for-the-time-being. Companies and the civil service have long known the benefits of having multiple suppliers and c..
The Official Guide for GMAT Review 2017 (9781119347620) was previously published as The Official Guide for GMAT Review 2017 (9781119253884). Errors were found in the original printing that have been corrected in subsequent printings. Otherwise, all other content in both 2017 versions is identical. I..
Money makes the world go round: but what is it really? And how is it produced? Above all, who controls its production, and in whose interests? Money is never a neutral medium of exchange. Nor are bankers simply go-betweens for savers and borrowers. In this accessible, brilliantly argued book, leadin..
From bestselling author Michael Fullan, wisdom for thriving in today's complex environment Successful organizations adjust quickly and intelligently to shifts in consumer tastes, political climate, and economic opportunity. How do they do it? The Six Secrets of Change explores essential lessons for ..
Tony Robbins, arguably the most recognizable life and business strategist and guru, is back with a timely, unique follow-up to his smash New York Times bestseller Money: Master the Game. Market corrections are as constant as seasons are in nature. There have been 30 such corrections in the past 30 y..
This is the ultimate guide to the world of the Freak. Renegade thinkers and bestselling sensations Levitt and Dubner have carefully curated the very best of their blogs, conversations, wisecracks and advice from the last decade to reveal the outlandish truth about everything from lying to bankrobbin..