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  • A History of Economics. The Past as the Present
    A book explaining the history of economics; including the powerful and vested interests which moulded the theories to their financial advantage; as a means of understanding modern economics. NUME CARTE: A History of Economics. The Past as the PresentISBN: 9780140153958PRET EDITURA: 102.00AUTOR(i): J..
    Fara TVA: 54,99 Lei 54,99 Lei 102,00 Lei
  • Achieving High Performance
    The practical guide that gives you the skills to succeed and achieve high performanceDK's Essential Managers series contains the know-how you need to be a more effective manager and hone your management style.Find out how to improve your performance and boost productivity by prioritising tasks and m..
    Fara TVA: 20,99 Lei 20,99 Lei 42,00 Lei
  • And What Do You Do? 10 Steps to Creating a Portfolio Career
    Even in a tough economy business professionals are always in search of ways to redefine and reassess the components of having a satisfying career and good work/life balance. This book gives ten practical steps for establishing a "portfolio career" option where you have two or more jobs for different..
    Fara TVA: 45,99 Lei 45,99 Lei 80,00 Lei
  • Assert Yourself: How to Find Your Voice and Make Your Mark
    Do you find it hard to say 'no'? Are you tongue-tied in important meetings? Assert Yourself will help you find your voice and stand up for yourself without appearing aggressive. Full of practical advice on how to change the way you work and live for the better, the book contains a self-assessment qu..
    Fara TVA: 24,99 Lei 24,99 Lei 43,00 Lei
  • At Zero: The Final Secrets to Zero Limits the Quest for Miracles Through Ho'oponopono
    New stories and new processes that outline the fourth stage of awakening of ho'oponopono.Author Joe Vitale's previous book, Zero Limits, presented a unique self-help breakthrough focused on helping overworked, overstressed individuals overcome obstacles and achieve their goals. It was the first book..
    Fara TVA: 91,99 Lei 91,99 Lei 104,00 Lei
  • Boosting Sales: Increasing Profits...without Breaking the Bank
    The ...on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-ste..
    Fara TVA: 35,99 Lei 35,99 Lei 62,00 Lei
  • Brand Anarchy: Managing Corporate Reputation
    In the age of social media, branding is no longer a one-way communication. Now the consumer has a say in your corporate reputation and can transmit your company report card worldwide at any given moment on any given day. It's anarchy out there. Brand Anarchy - by Stephen Waddington and Steve Earl - ..
    Fara TVA: 45,99 Lei 45,99 Lei 80,00 Lei
  • Business Adventures - Twelve Classic Tales from the World of Wall Street
    An insightful look at corporate and financial life in America, hailed as a business classic by the likes of Bill Gates and Warren Buffett. NUME CARTE: Business Adventures - Twelve Classic Tales from the World of Wall StreetISBN: 9781473611528PRET EDITURA: 64.00AUTOR(i): John BrooksEDITURA: Hodder & ..
    Fara TVA: 55,99 Lei 55,99 Lei 64,00 Lei
  • Business Essential
    New abridged and updated first-time paperback edition of the international bestseller Business Essential.This is the essential comprehensive guide to the world of work and careers with wide-ranging content to solve the most common business issues for corporate managers, small business owners and bus..
    Fara TVA: 70,99 Lei 70,99 Lei 123,00 Lei
  • Business Greatest Hits: A Masterclass in Modern Business Ideas
    Part of the Greatest Hits series, Business Greatest Hits by Kevin Duncan is an essential business resource that utilizes an effective and time-efficient approach to mastering the best ideas of modern business and staying up-to-date on topics most widely discussed by upper management.The first ten ch..
    Fara TVA: 21,99 Lei 21,99 Lei 62,00 Lei
  • Business Model Generation
    Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your co..
    Fara TVA: 166,00 Lei 166,00 Lei 211,99 Lei
  • Buyology: How Everything We Believe About Why We Buy is Wrong
    Most anti-smoking campaigns inadvertently encourage people to smoke. The scent of melons helps sell electronic products. Subliminal advertising may have been banned, but it's being used all the time. Product placement in films rarely works. Many multi-million pound advertising campaigns are a comple..
    Fara TVA: 37,99 Lei 37,99 Lei 55,00 Lei
  • Capital
    The residents of Pepys Road, London - a banker and his shopaholic wife, an elderly woman dying of a brain tumour, the Pakistani family who run the local shop, the young football star from Senegal and his minder - all receive anonymous postcards with a simple message: We Want What You Have. Who is be..
    Fara TVA: 23,99 Lei 23,99 Lei 63,00 Lei
  • Capitalism's Toxic Assumptions: Redefining Next Generation Economics
    In Science, no-one believes the earth is flat any more. Economists, on the other hand, haven't budged from their original worldview. Market Capitalism depends on seven big ideas: competition, the 'invisible hand', utility, agency theory, pricing, shareholder value, and limited liability. These serve..
    Fara TVA: 87,99 Lei 87,99 Lei 154,00 Lei
  • Cash Management: Making Your Business Cash-Rich...Without Breaking the Bank
    The ...on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book will be packed with ideas that really work, real-life examples, step-b..
    Fara TVA: 21,99 Lei 21,99 Lei 62,00 Lei
  • Change Careers Successfully: How to Make a Job Switch Work for You
    Have you reached a dead end in your current career? Do you want to build a wider variety of skills? Or do you simply feel like finding a new challenge? Whatever your reasons, Change careers successfully will help you do just that. To help you look before you leap, this book includes advice on:Workin..
    Fara TVA: 24,99 Lei 24,99 Lei 43,00 Lei
  • Coaching Essentials: Practical, Proven Techniques for World-class Executive Coaching
    Now a billion dollar industry, executive coaching is one of the fastest-growing sections of the coaching market, and is widely used by senior managers and chief executives in large organisations.In this accessible guide, Patricia Bossons, Jeremy Kourdi and Denis Sartain offer clear explanations of k..
    Fara TVA: 66,99 Lei 66,99 Lei 105,00 Lei
  • Collaboration Strategy: How to Get What You Want from Employees, Suppliers and Business Partners
    Current strategy thinking focuses on what to do, not how to motivate employees, suppliers and business partners to do it. Whether working with employees or with external suppliers, companies are increasingly stumbling with implementing strategy. But why is this happening? And how can we address it? ..
    Fara TVA: 105,99 Lei 105,99 Lei 184,00 Lei
  • Content Marketing Strategies For Dummies
    Drive your content marketing campaign toward successBlogs and social platforms are all the rage right now—especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marke..
    Fara TVA: 99,99 Lei 99,99 Lei 135,00 Lei
  • Creating Financial Value: A Guide for Senior Executives with No Finance Background
    How many senior executives and managers are able to reach the top with little or no financial training? They may have been appointed to the executive board as a result of their expertise in marketing, HR, sales or IT, yet every board member has a responsibility to make informed decisions on proposed..
    Fara TVA: 48,99 Lei 48,99 Lei 154,00 Lei
  • Crucial Conversations Tools for Talking When Stakes are High
    Focuses on those defining moments that literally shape our lives, our relationships, and our world. This book is exploded onto the scene and revolutionized the way millions of people communicate when stakes are high.  NUME CARTE: Crucial Conversations Tools for Talking When Stakes are HighISBN: 9780..
    Fara TVA: 104,00 Lei 104,00 Lei 120,99 Lei
  • Deal with Difficult People: How to Cope with Tricky Situations and People
    While we'd all like a quiet life, there are some situations that can't be ignored - a survey by Staffordshire University Business School estimated that 53% of us will be bullied at work at some point during our working life. In offices, workplace bullying is on the rise and discrimination is commonp..
    Fara TVA: 24,99 Lei 24,99 Lei 43,00 Lei
  • Dictionary of Accounting: Over 6000 Terms Clearly Defined
    This comprehensive dictionary covers a wide range of topics related to accountancy, including personal finance, investments and company accounts. Ideal for students of accountancy, users without a background in accounting and those working in company accounts departments.'Clear as day...This diction..
    Fara TVA: 21,99 Lei 21,99 Lei 62,00 Lei
  • Dictionary of Business
    A dictionary of the basic business vocabulary used in both British and American English. It contains thousands of basic business terms. The terms cover all aspects of business life from the office to the stock exchange and international trade fairs. The vocabulary covers all aspects of everyday busi..
    Fara TVA: 35,99 Lei 35,99 Lei 56,00 Lei
  • Direct and Digital Marketing in Practice
    New and updated, this practical manual is the most comprehensive resource for understanding the playing field in direct and digital marketing for industry professionals and is now required reading for student accreditation by the Institute of Direct Marketing.Topics covered include the new marketing..
    Fara TVA: 122,99 Lei 122,99 Lei 215,00 Lei
  • ECommerce Marketing- How to Drive Traffic That Buys to Your Website
    „For anyone engaged in eCommerce this book is a must, it will inspire you to test new techniques and hone the ones you’re already using“, Wayne Parrott, Royal Mail. NUME CARTE: ECommerce Marketing- How to Drive Traffic That Buys to Your WebsiteISBN: 9780957312869PRET EDITURA: 64.00AUTOR(i): Chloe Th..
    Fara TVA: 43,99 Lei 43,99 Lei 64,00 Lei
  • Excellent Employment: Hiring the Best People to Help Your Business Grow
    The Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-..
    Fara TVA: 19,99 Lei 19,99 Lei 56,00 Lei
  • Five Star Service: How to Deliver Exceptional Customer Service
    Create magic moments that get you noticed, remembered and referred. Providing excellent customer service is the surest way to greater success for your organisation and a more successful career for you. And it's not half as difficult or time consuming to achieve as you might think!Michael Heppell is ..
    Fara TVA: 58,99 Lei 58,99 Lei 78,00 Lei
  • Franchising: Making Franchising Work for You without Breaking the Bank
    The Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-..
    Fara TVA: 31,99 Lei 31,99 Lei 56,00 Lei
  • Freefall: Free Markets and the Sinking of the Global Economy
    'Bang on the money . . . both welcome and important . . . the economist unafraid to ask tough questions . . . we need more of his ilk'  Will Hutton, ObserverWhen the world economy went into freefall, so too did our unquestioning faith in markets. But what happens now? Are bailouts and stern lectures..
    Fara TVA: 36,99 Lei 36,99 Lei 68,00 Lei
  • Get Shit Done! From spare room to boardroom in 1,000 days
    Do you start every day with a 'to do' list? Every year with new resolutions? Do you fantasise about winning the lottery, travelling the world or retiring at forty? Many of us dream big but we never truly believe we can achieve our life's ambitions.But it doesn't have to be like this. It is possible ..
    Fara TVA: 37,99 Lei 37,99 Lei 88,00 Lei
  • Get Yourself Promoted: How to Move Up the Career Ladder
    Being good at what you do isn't enough to help you climb the career ladder; these days you need to make yourself promotable, which isn't quite the same thing. Being promotable means having that magic mix of great skills and personal qualities that will enable you to meet your targets, build good rel..
    Fara TVA: 24,99 Lei 24,99 Lei 43,00 Lei
  • Going Global: Key Questions for the 21st Century
    'Globalisation' is an extremely popular business buzzword, but people are often unsure about what it actually means - let alone its implications. In Going Global by Michael Moynagh and Richard Worsley, the authors not only explain how we can make sense of globalisation, but also address the 12 quest..
    Fara TVA: 25,99 Lei 25,99 Lei 80,00 Lei
  • Good Finance Guide for Small Businesses: How to Raise, Manage and Grow Your Company's Cash
    Cash-or the lack of it-keeps small business owners awake at night more than anything else. This one-stop guide to small business finance is invaluable for anyone who needs to raise money to launch or grow a business, or manage the finances of one they run already. The Good Finance Guide covers five ..
    Fara TVA: 30,99 Lei 30,99 Lei 92,00 Lei
  • Great First Job Guide: Get it, Keep it Love it
    Written in conjunction with, the UK's leading graduate website, this book helps students stand out from the crowd, reach their employment goals and get their ideal job. It is impartial, action-oriented and full of clear advice on how to find the ideal job. Career issues are covered in ..
    Fara TVA: 31,99 Lei 31,99 Lei 56,00 Lei
  • Green Money: How to Save and Invest Ethically (Financial Intelligence)
    In 2007, the amount of money invested ethically reached almost GBP9 billion and over 750,000 ethical bank accounts have been opened. But exactly what counts as investing 'ethically'? And how do you find out what the relevant options are? The combination of environmental factors such as climate chang..
    Fara TVA: 35,99 Lei 35,99 Lei 65,00 Lei
  • How to Become a Great Boss: Winning Rules for Getting and Keeping the Best Employees
    The workplace is now smarter and more competitive than ever, so it pays for managers to be alert to the ways that good staff can be attracted and motivated. Bestselling author Jeffrey J. Fox has created "How To Become A Great Boss" for anyone who manages staff and wants to inspire excellence and loy..
    Fara TVA: 21,99 Lei 21,99 Lei 40,46 Lei
  • How to Save Your Life: Sack Your Boss, Start Your Own Business, Find Your Passion
    Thousands of people every year think about starting their own business. Whether you are tired and disillusioned with corporate life, are considering changing career paths in order to spend more time with family, or have been forced to look for alternative ways of working following a credit-crunch re..
    Fara TVA: 27,99 Lei 27,99 Lei 80,00 Lei
  • Humanistic Business: Profit Through People with Passion and Purpose
    People increasingly want to support businesses that operate with a moral code; businesses they know, like and trust. The global trend for 'conscious' business has become increasingly important with the palpable shift away from companies, organisations or governments that act unethically. 'Humanistic..
    Fara TVA: 51,99 Lei 51,99 Lei 154,00 Lei
  • Illuminate: Ignite Change Through Speeches, Stories, Ceremonies and Symbols
    "Change can be fear-filled in prospect but fearsome in effect. With Illuminate, Duarte and Sanchez light our path through that crucial transition dazzlingly." - Robert B. Cialdini, author of InfluenceTo envision the future is one thing, getting others to go there with you is another. By harnessing t..
    Fara TVA: 54,99 Lei 54,99 Lei 95,00 Lei
  • In Data We Trust: How Customer Data is Revolutionising Our Economy
    Is it really possible for credit card companies to predict a divorce long before the couple in question know the end is nigh? Absolutely. All the information the companies need is already at their fingertips. The days of marketing professionals relying on 'gut feeling' are long gone, and intelligent..
    Fara TVA: 70,99 Lei 70,99 Lei 123,00 Lei
  • In Good Company: The Essential Business Start-up Guide for Women
    In Good Company is a must-read for all women who are thinking of starting their own business. Written by Rebecca Jordan and Kirsty Weir, Young Entrepreneurs of the Year 2003, In Good Company will inspire women of all ages and backgrounds to gain the confidence, contacts and knowledge they need to se..
    Fara TVA: 35,99 Lei 35,99 Lei 62,00 Lei
  • Lead Others Effectively: How to Motivate and Inspire at Work
    Developing leadership skills is essential if you want to clamber up the career ladder.Whether you're trying to motivate and inspire your immediate team or manage your boss(es), this is the book for you. Packed with advice on how to build your influence positively, Lead others effectively will help y..
    Fara TVA: 24,99 Lei 24,99 Lei 43,00 Lei
  • Leader Who Had No Title
    Robin Sharma believes there are certain skills and attitudes that allow you to rise to extraordinary success. In his powerful new parable, he offers a story designed to help people from all walks of life to achieve great things. Blake DiFranco is down on his luck, trying to make ends meet. His job i..
    Fara TVA: 45,99 Lei 45,99 Lei 57,00 Lei
  • Light Footprint Management: Leadership in Times of Change
    What can managers in today's uncertain, unimaginably complex world learn from President Obama's military doctrine and Chinese management style? Charles-Edouard Bouee proposes the adoption of "light footprint" management - comparable to President Barack Obama's military doctrine and similar to the re..
    Fara TVA: 75,99 Lei 75,99 Lei 92,00 Lei
  • Make it Happen: How to Get Ahead and Be Happy at Work
    A one-stop shop for anyone wanting to improve their life at work, Make It Happen is the ultimate guide to making the best of your talents and building the career you want. We spend over 70 per cent of our week at work, so being happy while we're there is a major priority. With practical and easy-to-..
    Fara TVA: 26,99 Lei 26,99 Lei 80,00 Lei
  • Making Globalization Work: The Next Steps to Global Justice
    From Nobel Prize winner Joseph Stiglitz, "Making Globalization Work" gives real, concrete ways to deal with third world debt, make trade fair and tackle global warming. In "Globalization and its Discontents" Joseph Stiglitz changed the views of the public and world leaders alike by showing why globa..
    Fara TVA: 39,99 Lei 39,99 Lei 75,00 Lei
  • Manage Meetings Positively: How to Take Charge and Come Up with Results
    Too many meetings, never enough decisions. Badly-managed meetings are a waste of time, and often they just don't need to happen at all. If you have to chair or arrange meetings, this book will help you to make sure that they're useful and helpful exchanges of information rather than pointless shouti..
    Fara TVA: 18,99 Lei 18,99 Lei 43,00 Lei